Experience isn’t about roles.
It’s about what gets built.

Across different environments, from industrial B2B to e-commerce, I’ve worked on the same problem.
Fixing how growth actually works. Structuring targeting, aligning channels, and connecting marketing efforts to pipeline, not running isolated campaigns.

GTM Engineer | Protolabs - Europe

Digital Manufacturing Leader

Protolabs is a global digital manufacturing company helping engineers accelerate product development and production through CNC machining, injection molding, sheet metal fabrication, and 3D printing.

Helping Structuring Growth Across Europe

As part of Protolabs' European marketing team, I helped connect demand generation, sales activation, intent data, and account expansion into a scalable go-to-market system.

My focus was simple; building systems that improve account engagement, align marketing and sales, and help the right opportunities reach the right people at the right time.

Protolabs - Logo

Growth

$55M+ pipeline contribution

Scale

GTM programs across Europe

Strategy

Structured go-to-market systems

Supporting Engineers Across Industries

Digital Marketing Expert | Wminded - France

Communication and digital management agency

Wminded is a communication and digital management agency helping businesses improve their online presence through web development, branding, digital acquisition, and performance marketing.

Building Acquisition & Conversion Systems

As a Digital Marketing Expert, I worked on a B2C e-commerce project focused on improving acquisition, website performance, and conversion.

My role combined paid advertising, analytics, user experience, and conversion optimization to improve how users moved through the buying journey.

W minded Logo

Acquisition

Paid media & traffic generation

Conversion

Website & funnel optimization

Retention

Customer lifecycle growth

Supporting Growth Across The Customer Journey

Founder | Atelier N - Lebanon

Sportswear Brand & Manufacturing Business

Atelier N was a sportswear brand focused on hoodies, t-shirts, and sweatpants, combining product design, manufacturing, and direct-to-consumer sales.

Building A Business From Zero

Starting with limited resources, the challenge wasn't simply creating products. It was building a complete business capable of designing, manufacturing, marketing, and selling them efficiently.

Every stage of the business had to be built from the ground up, from product development and production planning to marketing, customer acquisition and sales.

Atelier N-Logo

Product

Product design & development

Production

Manufacturing & operations

Growth

Direct-to-consumer sales

From Idea To Finished Product

Different environments. Same problem.

Across industrial B2B, e-commerce, and zero-to-one builds, growth comes down to structure.

The environment changes. The principles stay the same.